Death Wish Coffee's Ambassador Program: Why I am Perfect for it

I know everyone is getting tired of me writing about Death Wish Coffee. More posts about other companies are around the corner. I am saving a lot of my material for The Daily Brew Magazine, which is launching in January 2016. I came across a post that was of great interest to me and I felt like I had to write something about it.

Death Wish recently put out a call for brand ambassadors. For whatever reason, this post didn’t come to my attention for a few days. When it did, I threw my hat into the ring with absolutely zero hesitation.

The fact that I’m such an avid supporter of Death Wish has very little to do with what they do on the coffee side of their operations. I love their coffee and I think their products are at the top of the heap in terms of quality. The main reason I like them is their focus on the satisfaction of their customers.

Too many companies are stuck on too many parts of operating a business. They feel like everything else in their purview is more important than appreciating the people who keep their lights on. A company can’t claim that customer service is their highest priority unless they make it their highest priority.

Out of all the companies I’ve come across, Death Wish is the easiest one to contact. Any time a person emails them the chances are high that everyone on their team takes a look at the message. Their response is filtered through all the genuine, qualified people who work for their team.

Although Death Wish’s ambassador program is a relatively new innovation, I feel like I have been an ambassador for their brand for quite some. A lot of my posts have reflected the fact that I want to do more with them. I will continue to campaign to become more involved, even if I am not accepted as one of their ambassadors.

I will never say that I am more deserving than any other person just because I continue to yak about Death Wish. The subjects about which I decide to write are determined as I’m writing about them. I try to insert little nuances here and there that makes each post more useful than the last.

I love writing and getting rejected for something will never dissuade me from continuing on my path. Anyone who has tried to do anything in writing will tell you how much rejection they have dealt with in their careers. It’s par for the course, especially when it comes to writing for the internet.

Consider this post a public declaration of why I would be perfect for the Death Wish Coffee ambassador program. I have no idea of whether the words contained in this post will hurt or harm my cause. What I do know is I will continue to jump on board with these opportunities whenever they become available. I love Death Wish Coffee and that’s all there is to it.

Dillanos Coffee Roasters: Yet Another Tribute

Click here to read my LinkedIn Dillanos Article

When I started my career covering coffee, I found Dillanos without having to look too far. I sent them an email, expecting that I would never hear back. I was pleasantly surprised when Jeff Woods, the sales guru who used to work with them, contacted me back. We communicated back and forth and it was absolutely amazing. I got the opportunity to try many of their products, but it all came to an end when Woods moved from Dillanos to Peerless Coffee & Tea. Someone new took his place and I didn’t handle the transition well.

My relationship with Dillanos ended and I think that's unfortunate. I want to make them a major part of The Daily Brew Magazine, but that's not going to happen unless the lines of communication open again. The problem with restarting any kind of dialog is figuring out the best point of contact. Their system changed a great deal following the departure of Jeff Woods. I would assume that I contact David Morris, their CEO, but I’m not even sure about that.

I haven’t had a chance to try one of Dillanos products since my first experience with them. I understand that I could go to their website and purchase a bag or two just like everyone else; however, anyone who doubts my intentions must first remember the scope of my aspirations in the world of coffee.

It would not be financially feasible for me to try every product needed for me to be to have a comprehensive perspective of coffee in all its forms. I don’t want to have to wait too long to be able to try a product. The longer I choose to wait, the less likely people will want to listen to what I have to put forward.

Writing on the internet is a do it now or don’t do it at all business. The coffee industry is changing on a daily basis and I want to stay on top of it. I feel like it would be impossible to have an adequate conversation about coffee without including Dillanos. People who haven’t heard of Dillanos need to check them out right away. They’re a company that knows how to make a great cup of coffee while taking care of their customers in the process, which is a line I’ve written and rewritten a number of times but it’s a point I feel needs to be reiterated.

I want to be a part of Dillanos, not just someone who writes about them on a regular basis. I have thought about doing the same for other companies. I put the offer out there for a number of different organizations. I believe I presented it to the powers that be at Dillanos, but I forget what their response was, if they responded at all.

I have always wanted to contribute something to a coffee organization and I will continue to present it from time to time moving forward. I want to write for Dillanos because they’re a cut above in the coffee world and I would like to think I’m the same way in the writing world.

Introducing The Daily Brew Magazine

I have attempted to at least be considered to write a piece for one of the coffee magazines, but I have struck out each and every time. Rather than trying to do the same thing over and over expecting different results, I decided that it would be better to take a new approach. That's why I decided to start The Daily Brew magazine. This publication will step away from the other magazines’ limitations and open things as wide as possible.

I want The Daily Brew magazine to talk about everything having to deal with coffee. I feel like coffee is such a broad topic that there’s no reason to put limitations on any conversation surrounding it. For instance, a person who’s talking about coffee can also touch on tea, desserts, and pretty much anything else. The conversation can even venture into other topics that have nothing to do with coffee. As long as it’s presented correctly, everything will work out in the end.

I am fond of the way that Esquire approaches most issues. The content they write is second to none. They also don’t leave any issues off the table. I want The Daily Brew magazine to not only be about coffee, but also all the things you would talk about while drinking coffee. Since this magazine will be published daily, there’s no reason why every single base imaginable. I want this magazine to be one of the most diverse publications on the market today.

I want people who run any business that has something to do with coffee to feel like they can submit content for consideration for publication in Daily Brew. I have read and written so many articles about coffee businesses, but it’s strange that nobody has allowed them to write about themselves. The coffee drinking public would learn a lot about a business just by how they represent themselves in Daily Brew. I will not publish outright advertising pieces. The content has to be interesting and showcase a different side of the business in question.

As far as the date of when the first issue will be published, I’m not sure. I want to get the word out to as many coffee places as possible before production begins. Plus, it’s important for me to gather a list of potential subscribers to which I can send the first issue. I will charge $1 per issue, which amounts to roughly $7 per week or $30 per month. The actual cost will be a little more than that due to how much PayPal tends to charge in fees. This price will remain consistent for the time being.

Any time I have put something out there with a dollar figure attached people seem to run for the hills. I would love to give the magazine away for free; however, it’s not financially feasible in the long run. I would have to fill the magazine with ads, which is something I never want to do. Before the first issues come out, I would love to reach a subscriber total of at least 1,000. I have no interest in writing for my own amusement with this project. If I want to have any shot at becoming the most popular coffee magazine, I need to hit the ground running.

Click here to sign up for a daily subscription

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Click here to sign up for a monthly subscription

Click here to sign up for a yearly subscription

How to Keep The Coffee Encyclopedia Free of Advertisements

I don’t like it when I go to a website I enjoy visiting and I’m bombarded with all sorts of intrusive ads. These distractions detract from otherwise great content, making me dislike the website in the process. I also understand that, if someone is able to devote a great deal of time to a project, they need to make money off of it. They don’t do this out of desire to con their visitors or somehow sell out to their corporate masters. They do this because they would have a hard time surviving in this world if they didn’t.

I desperately want to devote more time to this blog. I enjoy writing about coffee and everything that happens in the world of coffee. However, I have reached a point where I need to either put in advertisements or shut the blog down entirely. I don’t want to do that again. I want this project to be one that lasts for many years. Coffee is a complex world and it’s my desire to cover it in a way that I feel like others haven’t. I am no longer able to divert focus from projects than pay the bills though.

This is where you come in. This post is a start of a program where I solicit sponsorships and donations. Sponsorships can come in the form of money in exchange for sponsored content or merely the mention of a brand name. I want to make donations as simple as possible. Crowdfunding is something about which I have become extremely disenchanted. Anyone who wants to donate to this project can contribute as much or as little as they want by clicking the PayPal link below.

Click here if you would like to donate to The Coffee Encyclopedia via PayPal

I am not against writing sponsored content, but I will also include a mention of the fact that it’s sponsored content in each post. I want to be honest with people who decide to visit this blog. That's why I have made it a point to include a mention of how my words can’t be bought and certain sentiments are my honest feelings in every post where I have glowing thoughts about a company. I will no longer include these words in posts. Instead, I will include a disclaimer stating how the post is not sponsored content.

I would never charge a ridiculous price for sponsored content. My price will remain a flat $100 dollars per 500 word sponsored post. If someone who wants to purchase this content wants to change the length, they can submit a request to my email address at allenglines@gmail.com. I think that including this option in my repertoire will add more depth to this blog. I am more than happy to venture off topic and talk about pretty much anything. I feel like coffee is a universal thing that applies to almost everything imaginable.

Click here if you want to order a post to be featured on The Coffee Encyclopedia (Link will take you to PayPal)

This will be the only time I will write a post like this. If I write a new post, this post will be deleted.

Roast Magazine - I Want to Write for You

Naturally, as a person who writes about coffee, I want to have the opportunity to write from one of the coffee centric publications. I have followed Roast Magazine for some time and I’ve even proposed particular articles to them. None of these discussions went anywhere; therefore, here I am trying to revive them.

Any time I have to prove myself to an entity for which I want to write I am at a loss for words. I never know what they want and it seems like most things I could say are off base. For this discussion, I want Roast Magazine to set the tempo.

Normally, a magazine requires prospective writers to suggest topics. I don’t like to do that because it creates the impression that I can only write about that one thing. Whatever happened to editors saying “Here, write about this” and then the writer actually writes about it?

I love writing and I feel like I can write about anything. Coffee, in particular, seems to be the topic that gives me the least amount of difficulties. I want Roast Magazine to be able to see this fact and send me my first assignment.

I plan to write about my desire to write for Roast Magazine until it’s something that turns into a reality. I don’t think anyone should give up on something that they want. Plus, I want Roast Magazine to know I mean business.

I will never buy into the way content creators think nowadays. Many of them believe that they can do things themselves, but I think this is a very self-serving approach. I like collaborating with others.

I look forward to the day when I will be able to see my name staring back from the pages of Roast Magazine. The presence of my name on the printed page makes no difference to me. It would merely signify that I was able to add something to such a quality publication.

If anyone from Roast Magazine would like to get in touch with me, they can do so by emailing me at allenglines@gmail.com. I anticipate starting a conversation with them.

Blue Bottle Coffee: Maybe One Day I'll Break Through

Blue Bottle Coffee is like the cool kid in school. You want to be around them, but they don't want anything to do with you. 2015 marks the third year in which I have been trying to get in touch with Blue Bottle Coffee with no success.

I have an intense amount of respect for Blue Bottle Coffee and what they’re trying to accomplish. Their array of coffee shops and types of coffee they offer is impressive. I’m jealous of the Bay Area, New York, Los Angeles, and Tokyo because they all have Blue Bottle Coffee shops and my state doesn’t.

I’m perplexed that I have heard nothing from Blue Bottle Coffee. I understand that they’re a huge company that has bigger fish to fry. The fact that I didn’t hear a word from even a representative is confusing.

Other coffee companies have representatives waiting to email anyone who sends any concern their way. Blue Bottle Coffee is not one of them. It would make more sense if I heard from someone who said that I’m small potatoes and I need to become more visible to play.

It’s plain to see that Blue Bottle Coffee is one of the best coffee companies in the country. They have to be to garner the international following they have thus far. All I’m asking is for a seat at the table and the opportunity to have a conversation.

I would love it if I had the opportunity to make Blue Bottle Coffee a regular part of this blog. I am looking for a number of companies I can profile often. I like the idea of covering a company from all angles rather than posting one profile and leaving it at that.

This is not the last you're going to hear from me about Blue Bottle Coffee. I plan to write a number of posts in the near future in the hopes that someone who works there will eventually respond. Perhaps we can strike up some sort of partnership that will last into the future.

Who knows. What I do know is that if you work at Blue Bottle Coffee, you can get in touch with me at allenglines@gmail.com.

Black Rifle Coffee Company: Why Can't We Be Friends?

Sometimes something hits me right between the eyes and makes me wonder where I've been. That's definitely the case with Black Rifle Coffee Company, a Utah coffee company with an enormous following on Facebook. I'll be the first to say I don't know anything about them. I, for one, would like that to change.

I love Black Rifle Coffee Company's concept. It's dark and militaristic. All of these messages make me think of strong coffee.

Utah coffee companies have a history of ignoring me, which is strange since Utah is my state. I have never reached out to Black Rifle Coffee Company. I hope they're an exception to the rule.

Black Rifle Coffee Company's Facebook following is larger than most independent coffee companies I've come across. It's rare for little coffee companies to garner any sort of following. When one does, we all should pay attention.

I want to get to know every aspect of Black Rifle Coffee Company. The more I learn, the better my coverage of them will be. While this post makes regular mentions of Black Rifle Coffee Company, it provides little in terms of actual information.

The reason why I'm writing these fact finding posts is to present my case for why I want to learn more about these companies in the most complete terms possible.

A simple email here or there isn't going to do the trick. Requests such as these need to have more substance.

I have an unwavering belief in my material. I know that any partnership I form with any company would be positive for everyone involved. I would not do what I do if I didn't believe in both of those things.

That being said, the success of a writer depends on the cooperation of their subjects. An uninformed writer should lose their opportunity to have an audience. I'm not an uninformed writer.

I could never consider this blog complete until I covered Black Rifle Coffee Company. I look forward to getting to talk with them soon. I want to be able to make them a regular fixture on this blog.

If you work with Black Rifle Coffee Company, get in touch with me at allenglines@gmail.com.

Publik Coffee Roasters: Where For Art Thou?

I have written about Publik Coffee Roasters before, but for some reason, they have never paid me any mind. In fact, the only Utah coffee companies I've had more than one interaction with are Beans & Brews and Daily Rise Expresso. Everyone else has either flat out ignored me or gone dark after our first communication.

I don't understand this phenomenon. I would really like to learn more about Publik Coffee Roasters. I wanted to profile them on this blog; however, I have no information on which I could base such a profile.

Advertising a business is hard. It requires spending considerable amounts of money on campaigns that could produce zero results. Getting your business profiled anywhere is free advertising.

A big part of the profiles I write comes down to my interactions with particular companies. If they're forthcoming and friendly, I'm more likely to write something positive. If not, the writing falls flat and has a negative sound to it.

Any time I write something positive for a company I feel the need to say that my words are not and never will be for sale. The opinions contained within my posts are based on nothing more than research. I want to be as informed as possible about the subjects of my writings. Otherwise, what's the point?

I aim to become the authority on coffee on the internet. I will not be able to attain this status unless I cover coffee from every possible angle. That would require me to interact with every coffee company across the globe, including, but not limited to Publik Coffee Roasters.

My efforts to cover coffee always seem to wrap around to the places in my own backyard. I'm dismayed at the fact that Utah coffee companies have largely ignored me. I see that as more of a challenge than sign of defeat though.

I look forward to when I'll be able to write a lengthy review of Publik Coffee Roasters. I'll be the first to sing their praises. My desire to review them has been a long time coming.

If you work at Publik Coffee Roasters, contact me at allenglines@gmail.com.

Starbucks - Dissecting the Coffee Behemoth

Throughout all the work I’ve done researching little coffee, I have heard nothing but bad things about Starbucks. In the coffee world, Starbucks is seen as the symbol of evil. A lot of people see it as the reason why they have not obtained the level of success they deserve. I, for one, wholeheartedly disagree with this sentiment.

Starbucks is more successful than any other coffee chain in the United States and it’s not even close. They are the standard by which every other coffee company is measured. Rather than try to measure up to their success, people want to poke at it and call them evil. I don’t think they’re evil in the slightest.

I've heard the term “McDonaldization” being used in reference to the impact Starbucks has on coffee. This word is thrown around when someone thinks that a company has cheapened a product to the point where it’s acceptable to a massive customer base. You can’t reasonably use this term to describe Starbucks. Although their product is mass produced, it still maintains a reasonably high level of quality.

I’m all for little coffee and I will never stop writing about it. My defense of Starbucks is not a sign that I’m turning my back on little coffee. It’s merely me commenting on something I’ve come across on a number of occasions. I have both good and bad feelings about the coffee colossus. The presence of any criticism in this article is more me looking at things honestly rather than me trying to be vindictive in my critique.  

I’ll admit that I go to Starbucks from time to time. I order the same thing. I don’t venture outside of this item because a lot of their other menu items are extremely sugary. I go to a coffee place to have coffee, not a milkshake. However, these drinks introduce people to coffee who might not have otherwise picked up a cup of it.

I definitely feel like little coffee places put more care into their product. They also train their representatives to give their customers an enjoyable experience. Starbucks falls short in both of these regards. Instead of shoring up gaps in customer service, Starbucks seems to remain blissfully unaware of any complaints made against them.

It all comes down to the attitude of the person who’s making your coffee. If they are personally invested in what they’re doing, they will give it an extra touch to ensure that the customer loves it. Someone who’s making minimum wage will devote the smallest possible amount of effort possible to produce a satisfactory product. There are exceptions to this generality, but you have to pay attention to the motivation level of the person who’s serving you.

I will be the first to say that Starbucks needs to be more supportive of little coffee. All of the negative attention they receive would go away if they threw their support behind a single smaller coffee company. Competition is the name of the game in the business world. The idea of a big company supporting little ones might seem absurd and that alone is ridiculous.

You have to consider all the little coffee companies out there though. Take the number of companies and multiply it by the potential varieties of coffee. Who knows, maybe Starbucks will find a coffee blend that's different from anything they have ever carried. The possibilities for partnerships would be endless in this kind of arrangement.

Being faced with a juggernaut like Starbucks should not be seen as a reason for throwing your hands up in disgust. You should try to engage them and send any sort of proposal their way. As with propositioning any company, you run the risk of being rejected. You will never know what Starbucks will say until you talk to them though.

Saying that you hate Starbucks just because they’re Starbucks is a shortsighted perspective. The role that they play in the coffee industry is clear. They’re not a competition suppressor in the same way that Walmart is. There’s still room for so many other shops to rise to the top of the pile.

Little coffee, before you skewer me for this article, I ask that you please refrain. My other content clearly shows that I’m in your corner.

Death Wish Coffee Company Deserves a Super Bowl Commercial

In my most recent article about Death Wish Coffee Company, I left out the fact that they're a top ten finalist in the Small Business Big Game contest that Intuit is holding under their Quickbooks umbrella.

If Death Wish wins this contest, they will be able to have a commercial that airs during the Super Bowl. This spot would rocket them into coffee juggernaut status. It needs to happen.

Click Here to Vote for Death Wish Coffee Company

The top three finalists for this contest will be picked on November 3rd. Until then, I will aggressively promote this article several times a day. I'm sure there will be another period of time after that where the winner is chosen. I will write a new article at that time.

I cannot stress the importance of this of this moment enough. Small coffee companies don't have these opportunities often. When they do, they're passed over in favor of companies that are bigger, but not necessarily more deserving.

Advertisements that are featured in the Super Bowl are put on the world's stage. Whether they're good or bad, people talk about them. For companies that are new to the game, it can be the start of something amazing.

Death Wish is a small business that's staffed with some of the most talented, intriguing people I have come across. I wouldn't keep writing about them unless I liked their people. The best part is they're as devoted to taking care of their customers as they are to making their products.

I'm not familiar with the other companies featured in this contest. I'm sure they're great. All I know is I'm throwing my full support behind Death Wish Coffee Company.

You only have to click a button to vote in this contest. That's it. You don't even have to provide any personal information.

You can vote once every 24 hours if you want for the entire length of the contest. I definitely vote every day. I think you should too.

Click Here to Vote for Death Wish Coffee Company

I get nervous any time I come across a voting based contest that doesn't post its results. The effort a person goes through to vote should be rewarded. They should know if their vote made a difference.

I want people to look at this contest as an opportunity to put little coffee on the map. The world will take notice if a small coffee company is able to stand toe to toe with the greats and hold their own. So many other small coffee companies would get opportunities they might not have had previously.

The passion I have for little coffee stems from the dissatisfaction I had for what big coffee was giving me. I got tired of lifeless, flavorless coffee going into my cup on a daily basis. I wanted something to change.

Death Wish was one of the first coffee companies I came across. Their products changed the way I looked at coffee once and for all. I haven’t had a cup of anything from big coffee since.

While Death Wish has a considerable following on social media, I feel like they don’t get the respect they deserve. They’re still unknown to a majority of the coffee drinking public. I don’t think that's right.

I call on all hipsters and lovers of little coffee alike to unite and vote every day. You can’t say that you support little coffee and let an opportunity like this pass you by. You have to put your money where your mouth is and start clicking.

Some of you out there might think that I’m blowing things out of proportion. That's not the case. There’s no better time to have a commercial air than during the Super Bowl.

Who would you rather see come across the screen on the day of the big game? The same old companies that have been putting out commercials for the past 30 years or a capable, well-deserving newcomer?

This has to happen. When November 3rd rolls around, Death Wish Coffee Company needs to be on the top of the heap. I will do everything in my power to make this happen. I hope you will join me.

Click Here to Vote for Death Wish Coffee Company

Costa Coffee - Venturing Across the Pond

Update #1: Costa Coffee replied briefly on Facebook. The article below has been altered to reflect that.

Costa Coffee has come up more times than I can count while I’ve been researching coffee. They’re the second largest coffee chain in the world and the largest coffee chain in the United Kingdom. Yet, their brand hasn’t ventured out of the UK. Some of their products are available on Amazon.

This fact is disappointing to me. I, for one, don’t like spending a great deal of money on small packages of coffee. I drink so much of the stuff that the idea of my supply coming and going in a flash is demoralizing. I would buy their product in a second if they sold a bigger version. I love coffee and I want to try as many types as I can get my hands on.

Coffee in the UK is something completely new to me. I’ve reached out to companies across the UK. To this day, I have received no response. I’m hoping that this post will change that fact not only for Costa Coffee, but also any other company that's wants to reach out to me. My email is allenglines@gmail.com. I’d love to hear from anyone who owns or works in a coffee-related business in the UK.

I am the biggest supporter of little coffee you will ever come across. I want every independent coffee company to experience tremendous levels of success. I am also not one of those people who automatically excludes anything that comes from a big coffee company. I realize that the success of bigger coffee companies threatens their smaller counterparts. I am willing to try something before I decide to exclude it once and for all.

I don’t like it when a big company decides that they want to stay out of the internet game. They have the power and resources to be able to do anything and everything. For some reason, they don’t want to make the transition from their regional dominance to international supremacy.

For some reason, I feel like Costa Coffee’s reluctance to come across the pond has something to do with the power that Starbucks wields in the United States. I would never knock Costa Coffee for any reason. I admire their position in the world of coffee. My admiration is so profound that I wish they were in my backyard.

Not all coffee is created equal. Each company does it differently. A drink might have the same ingredients, but if the person who’s making it changes, the drink will taste different each time. It doesn’t matter if it’s Starbucks or any other coffee place.

Any time I come across a different coffee place I want to go to it right away. I ask them what drink they would recommend and I try it. I tend to limit myself to a few drink choices, which makes my view of a coffee place kind of limited. That's why I ask for which drink I should sample. They work there and they’re more likely to tell me what I should check out.

The problem I’m having with Costa Coffee is they’re a smaller company that's contained under a parent company called Whitbread. I have nothing against companies that are part of bigger organizations. It’s part of the corporate culture.

I have searched for emails for company representatives from either Whitbread or Costa Coffee. So far my efforts have been unsuccessful. I would love to talk to anyone who works for either one of these entities. I don’t know where these conversations will go. All I know is I want to know more about Costa Coffee.

This post is the first part of an international effort. I am looking into more companies that I want to cover. While it’s difficult for me to travel to each of these locations, I believe that a great deal can be learned through interviews and other forms of communication.

Coffee is a wonderful thing that does not have any geographical borders. I am a curious person. I can’t ignore a company that comes up as frequently as Costa Coffee. I need to reach out to them. Consider this post as me reaching out.

Dillanos Coffee Roasters - Coffee Apologies #1

I don’t normally like to use any first person words in my writings. After all, nothing I put on the page is about me. When someone puts themselves in their writings too much, the subjects they’re covering end up being overshadowed. That's something I never want to happen. But I digress.

There was a time when I briefly experimented with an overly aggressive writing style. I took every slight, whether perceived or actual, companies I was covering sent my way and immediately went on the defensive. I don’t want to do that anymore.

I have spent a great deal of time writing about Dillanos Coffee Roasters. If you haven’t checked them out before, please do so soon. They make perhaps the most well-rounded coffee varieties I have ever had the privilege of trying.

Throughout our dealings with each other, they were nothing but nice to me. Once Jeff Woods, one of my favorite people in the coffee business, left Dillanos to go to another company, he was replaced by a young woman whose name suddenly escapes me. What used to be a smooth back and forth dialog turned into a chunky struggle for any sort of progress.

The change in dynamic between Dillanos and I was upsetting. Rather than working to build up a similar relationship with the new representative, I lashed out and thought that she was being mean or rude when really she was just doing her job. The problem was me.

I applaud the head of Dillanos, David Morris, for not telling me to hit the bricks. He indulged my absurd notions of persecution. I foolishly decided to take it a step further and write a detailed critique of what I thought about the Dillanos website.

One of my goals is to become the writer for a coffee company. I love writing about coffee and I couldn't think of a better outlet than doing it for an organization I respect. Dillanos was at the top of my list of places where I wanted to try out my new writing program. Instead of asking nicely and waiting for a reply, I put my foot in my mouth.

In the working world, it’s recommended that you don’t insult someone for whom you want to work. You need to be professional at all times. You don’t look at what they’re doing and tell them they’re doing it wrong. You present yourself as a person who can assist them in what they’re currently trying to accomplish.

I would like to apologize to Dillanos for being belligerent to your representative and the critique I posted on LinkedIn that has since been retracted and deleted. I hope we can somehow return to a point similar to what we were doing in the past.

My desire to write for your organization has not waned one bit. If anything, it mixed with regret and the urge to make things up to you and became much stronger in the process. As a writer, finding one’s voice is a process that has considerable bumps along the way.

I will resume writing about your brand like I did when we first connected with one another.

Death Wish Coffee Company: I'm Hopelessly Devoted

Death Wish Coffee Company is a company I have covered at length in the past. The quality of their coffee is impeccable and the people they have working for them are extremely talented and friendly.

I originally came upon them when I searched for the strongest coffee in the universe. Their coffee came up immediately because it's part of their slogan. At that point in my search, I hadn't come across many companies that were willing to reply to me, but I decided to send them a message anyway.

I was surprised when I received a message back from the boss over there. He offered to send me a sample of their product. I sent him a message back thanking him for being so friendly.

By the time the coffee arrived in the email, I didn't know what to think. Whenever you try something with a high level of caffeine, you worry about how it will make you feel. I was also worried about how it would taste. Neither one of these worries were necessary.

The coffee tasted great and I didn't feel too jittery after drinking it. I kept drinking and drinking. Before I knew it, I was fresh out and needed to get writing.

I never stopped following Death Wish after that first review. I reviewed additional Death Wish products and generally kept in touch.

It has been awhile. I don't fault Death Wish for a second. To be honest, I haven't written about them or sent a message in a long time.

I have a hard time saying goodbye to companies I respect. I end up wanting to become part of what they're doing. I never care about what form my involvement would take. I just want to be involved.

Death Wish Coffee Company is a business that has tremendous potential going forward. Their persistent desire to not only take care of their customers, but also their employees as well makes them a top notch organization.

How could you not want to become involved with a crew that does everything so well? The loyalty their customers have for them is so intense that it's almost foolish to call them customers. They're fans.

Don't let the sinister logo and demonic color scheme fool you. You should never be afraid of Death Wish Coffee Company. The only people who are scared of Death Wish are those people who are worried that they might like it too much.

You should not rule out buying coffee from Death Wish Coffee Company until you try it. What do you have to lose? Either you don't like it or it becomes your favorite brand of coffee.

Other coffee brands don't know what hit them. They might have the flavor or the strength (when coupled with espresso shots, of course), but none of them have the strength or flavor of Death Wish coffee.

I've lost count of how many times I've dreamt that I won an infinite supply of products from Death Wish Coffee. I would love nothing more than for that to become a reality.

I realize that turning such a dream into reality might be an uphill battle. If every business gave every customer a lifetime supply of their products, nobody would stay in business.

I will continue to write glowing posts about Death Wish Coffee Company until they prove me wrong. I will promote said posts to the fullest extent of my abilities. Death Wish's response to my posts or lack thereof will not change their content or their existence. I love hearing from them and I hope they appreciate my efforts.

Coffee is not just a warm caffeinated beverage to me. It's a way of life and I take it seriously. When a company makes a mockery of coffee, I'm appalled. Death Wish Coffee Company makes lofty claims and delivers on all of them.

While I am not feeling pressure to say anything, I would like to end this post with a disclaimer. The remarks included in this post are my own. My words are not available for purchase. In the event that products are provided, they are for review purposes only and do not guarantee that my commentary will be positive.

Restarting the Coffee Encyclopedia

I have mentioned how much I enjoy writing about coffee many times and I will continue to say it. As I have gone from one project to the next, I drift in and out of covering this topic. This doesn’t mean I enjoy writing about it any less. I prefer not to limit myself to a particular topic at any given time. When I’m inspired to write about something, I write about it regardless of the topic.

I started The Coffee Encyclopedia a while ago with the intention of developing a comprehensive resource about coffee. I worked on it and covered all sorts of bases, but I didn’t get the feeling like it was something worth continuing. I took some time off from writing about coffee. I still kept an eye on the companies I frequented. Based on what I saw, I felt like it was a great time to come back.

Don’t think I have any illusions about the superiority of this blog over other blogs that talk about the same thing. I read a lot of these blogs and I enjoy what I’m seeing. If you want to read their blogs before you give my blog a chance, I encourage it. I will never say a single bad thing about another person who’s trying to talk about something that interests them. A well-written article is a well-written article regardless of who’s writing it.

During this period of The Coffee Encyclopedia, I want to cover many of the things I covered before. I would love to revisit the companies I’ve covered to see what they’re up to these days. The way that coffee companies conduct themselves is fascinating. They’re constantly working to make themselves unique, whether it’s in the coffees they create or the image they’re trying to convey to the public. I enjoy talking to people who are passionate about what they’re doing.

I will continue to come up with all the topics for this blog. If you have anything that you would like to see me cover, don’t hesitate to email me at allenglines@gmail.com. I want to hear from people who are as interested in talking about coffee as me. I know how annoying it is to hear from one guy and nobody else. I am interested in opening the door to guest contributors.